B028800 - COMMUNICATION, ORGANIZATIONS AND SOCIAL RESPONSABILITY

Italian

The course aims at investigating the communication processes and the social responsibility strategies in the complex organizations. Public administrations, private and no profit organizations, universities, museums etc. are involved in changing organizational processes that lead them to increase their openness toward social problems.

Suggested readings (attending students):
Bernocchi R., Contri A., Rea A. (2018), “Comunicazione sociale e media digitali”, Carocci, Roma. (SOLO CAPP. 1 e 2)
Puggelli F.R., Sobrero R. (2010), “La comunicazione sociale”, Carocci, Roma (NO CAP.3)
Solito L., Materassi L. (2013), “Diverse eppur vicine. Associazioni e imprese per la responsabilità sociale”, Firenze University Press, Firenze.

Not attending:
Bernocchi R., Contri A., Rea A. (2018), “Comunicazione sociale e media digitali”, Carocci, Roma. (TUTTO)
Strati A. (2013), “La comunicazione organizzativa”, Carocci, Roma.
Solito L., Materassi L. (2013), “Diverse eppur vicine. Associazioni e imprese per la responsabilità sociale”, Firenze University Press, Firenze.
Puggelli F.R., Sobrero R. (2010), “La comunicazione sociale”, Carocci, Roma (NO CAP.3)

ATTENTION! According with the teacher, part of the suggested literature could consist in a selection of articles in english language.

Understanding the role of "social communication" and of corporate social responsability in the organizational context, in the team work and in the public relationships

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Lessons, lectures, role playing sessions, witnesses, movies, case study.

Oral exam